Jules Simpson

Senior Project Manager BLAST

Jules has 10 years experience delivering major events, starting in traditional sporting venues then moving into esports in 2019. She is currently Senior Project Manager at BLAST, responsible for the planning and delivery of their global esports tournament BLAST Premier, as well as other gaming titles. Prior to this, Jules worked across various major events including Venue Operations at 2x Commonwealth Games, Rugby World Cup, Champions League and World Athletics Championships. Jules is also Operations Manager on the annual motorsport event Race Of Champions

Speaker Sessions

Day 2: Wednesday 21st July

Session 6: Venue Flexibility Part 2 – Ideas and inspiration to enhance the fan experience for both esports and other events in your venue (LIVE Q&A)




Esports tournaments and events offer a unique opportunity to attract new audiences to your venue, but how do you maximise their ‘in seat’ experience to give them an unforgettable experience and also motivate them to return to experience your more mainstream events? Leading industry experts will offer advice in terms of the event expectations from a fan perspective and innovative ideas to ensure that all of the events in your event calendar can be as compelling as possible!

: 16:30-17:30
Luc Delany Andrew Haworth